Corporate social responsibility (CSR) is becoming increasingly important. Consumers are paying more attention to where and how the products they’re purchasing are made, and doing their research to align themselves with companies who are committed to their communities. In a 2014 survey done by global marketing research firm, Nielson, 55% of online consumers across 60 countries say they are willing to pay more for products and services provided by companies that are committed to CSR.

We've updated this post from a previous version to reflect our 2017 Business Discussion Series. 

Bison launched 4DX in 2014 as a way of allowing our organization to come together and agree on gaps we see in our business, and then work together to close these gaps.

The Electronic Logging Device (ELD) mandate will come into effect on December 18, 2017, and will affect all carriers and shippers who are driving freight within or into the United States. As we get closer to the implementation date, it’s important to ensure both carriers and shippers are prepared for what the mandate will bring.

I sat down with Mike Ludwick, Bison’s Chief Administrative Officer, and Steve Atnikov, the Senior Sales Manager for Shaw Tracking, to discuss how ELDs will affect the supply chain as the mandate’s implementation date nears.